Business & Marketing online course


Business & Marketing online course

£120.00 £60.00




Business & Marketing for therapists

 online distant learning training course

Business & Marketing

Business & Marketing

This business and marketing for therapists course will help you learn strategies for developing your business acumen and also your client base. Leading you through the potential danger zones of business and giving the advice you need in order to avoid the common pitfalls and ensure SUCCESS.  You will learn the important techniques needed to develop and keep your business running successfully.   Few businesses make it past the second year mark – no matter how experienced you are in you field of work if you do not have business and marketing skills.  Subjects included in the Course:  Mission Statement, Running your business, Analysis of the market place, Forecasting – Record Keeping, Effective time management, Accounts Newsletters, Client databases, Advertising, Ethics and behaviour, Code of practice, health & safety, hygiene in the workplace, client care and communications.

This course is carried out as a home study course and can be started at anytime.

Qualification option:

Business & Marketing for Therapists Accredited Diploma (HOME STUDY ONLY)


Pre-requisites / Entry Level:                        


Course format :        

Home study self-paced. There are 6 modules to study at home + case studies.

Training material is emailed to you.

Course content:        

Module 1:  Health, safety and hygiene within the treatment room, inch professional

ethics, insurance, health and safety acts, risk assessments, how to work hygienically,

personal presentation.

Module 2:  Client care and communications:  How to communicate with your client, dealing with client questions, complaints etc. Consultation techniques.

Module 3:  Business Management:  Legal requirements, naming your business, who to tell, where to work, insurance, banking, opportunities, setting up, tips.

Module 4:   Business Marketing:  Material, word of mouth, networking, testimonials, web promotion, free advertising, emailing, marketing tips.

Module 5:  Cash flow & Accounting:  Spreadsheets, software, profit and loss, balance sheets, forecasting.

Module 6:  Business plan.  You will be required to produce a business plan as part of your coursework.

Start Time:                

This course can be started at anytime.


No attendance, this is a distant learning course.


This course is self-paced and carried out as a home study course and can be started

at anytime. This course is approx. 40 hours study (this does vary from student to



International Institute for Complementary Therapists

Model Required?:                                                 

Not applicable

Case studies:                                                         

Not applicable

Course Progression: 

On completion of this qualification you may choose to undertake further study;

qualifications you could progress to include a home study course, accredited diploma

or a VTCT qualification in:

• Beauty Therapy

Complementary Therapies

• Aromatherapy

• Reflexology

• Anatomy, Physiology and Pathology for Complementary Therapies

• Reiki

• Stone Therapy Massage

• Indian Head Massage

• Infant and Child Massage

• Flower Essences

• Colour Therapy

• Crystal Therapy

Career Opportunities:          

Self-Employed complementary therapist or massage therapist working from home,

salon, mobile.

CPD points:               

9 Points

What’s included:      

Training manual and question paper for each module. A coursework tutor is assigned

to you for full support throughout the course. Fully qualified tutor for the practical

training. An accredited certificate emailed to you on successful completion of the courseA printed certificate can be posted to you at an additional cost of £5.

Additional Costs:      

We recommend you purchase a text book to support your learning, a recommended

reading list is supplied with your training pack.

Qualification gained:

Business & Marketing for Therapists Diploma

Please check your insurance companies requirements before enrolling on this course? (It is the students responsibility to check coverage with their insurers BEFORE enrolling on this course)

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